Directed, not generated.

M72 is the AI content studio of Dirty Monkey Pictures. Film directors run our AI pipelines, and we make brand films, launch films and short series — from Beijing, for brands anywhere.

Everyone has the same models now. What a film looks like still comes down to who is directing it.

We come from a film company — the one behind Dying to Survive, No More Bets and China's 2026 Oscar entry — and we work in the market where AI video went mainstream first. That combination is the whole idea.

Selected work

All work

Dreame Next — launch films追觅 · 硅谷发布会 AIGC 短片 ×4

Dreame · 2026 · 4 films · 54s–94s · San Francisco launch, April 2026

AI

Tmall 11.11 Series天猫双十一 · 15 集 AI 系列短剧

Tmall · 2026 · Series · 15 episodes · 3D-animation look

AI

Human Future Rhapsody人类未来狂想曲

TCL × Douyin · 2024 · Anthology · 6 films · 3–6 min

Animation + AI

Homeward归途

Original · 2026 · Short film · 12:30

AI

BMW AHEADBMW AHEAD 影像计划

BMW · 2023 · 3 short films · 8–13 min

Live action · stop-motion

StellaStella · TBC Band

TBC Band · 2026 · Music video · 4:43

Hybrid

Seen, aired, counted.

A few numbers from the films above. Each one links to a case page that says exactly what we did and how.

What we make

How we work

Brand and launch films

Thirty seconds to three minutes. Fully AI, hybrid, or live action — we pick the method the idea needs, and tell you which one it was. One film or a set for a keynote.

Dreame, Super Bowl · Dreame Next launch films · BMW AHEAD

Series and branded shorts

Episodic content for platforms, where the brand is part of the plot. Six-episode comedies, seven-part film spin-offs, anthology series with a cast of directors.

Human Future Rhapsody · Immortal Lease · No More Bets: New Leads

Originals and IP

Shorts and series our directors want to make, often with a brand as partner from the start. Access to Dirty Monkey Pictures' film IP for AI spin-offs and extensions.

Homeward · Stella

Directors

All directors

Zou Siwei邹四维

Director · animation and hybrid

Hand-drawn warmth in a cold future. Directed T-MAN & Truble, the corgi-and-robot film in Human Future Rhapsody, and the music video Stella, cutting live action, AI and 2D animation into one piece.

Zhang Shange张善格

Director · photoreal and stop-motion

Two ends of the craft: A Slice of Eternity, a photoreal space-station thriller that turns out to be an AI's 139th simulation, and Balabu's Wish, a clay stop-motion fable for BMW about an alien who buys a car.

Wen Shipei温仕培

Director · live action

Feature director (Are You Lonesome Tonight?, Land of Broken Hearts) from the 72 Transformations program. For M72: Unknown Animal in the BMW AHEAD series, and executive producer on TCL's film with Zhu Zhu.

Zhao Xiao赵霄

Director · AI shorts

Writer, director and AI lead on Homeward, a twelve-minute film that keeps one plush robot consistent through rain, mud and a city at rush hour.

A film company's AI studio

Dirty Monkey Pictures is the Beijing company founded by director Ning Hao. Its films have taken more than 15 billion RMB at the box office and its 72 Transformations program has launched a generation of Chinese directors. Dirty Monkey makes features; M72 makes short-form and commercial work, AI-first, sharing its directors, crews and IP.

The name is short for Monkey 72 — the seventy-two transformations of the Monkey King. A creature that can become anything seemed like the right mascot for an AI studio.

  • Dying to Survive我不是药神3.1bn RMB · 2018
  • No More Bets孤注一掷3.85bn RMB · 2023
  • Once Upon a Time in the Middle East欢迎来龙餐馆2.4bn RMB · China's entry, 99th Academy Awards
  • Crazy Alien疯狂的外星人2.2bn RMB · 2019

Brands we have worked with include BMW, TCL, Dreame, Tencent Games, Tmall, Honor of Kings, Huawei, Xiaomi, Audi, BYD, Pop Mart, Luckin, Nongfu Spring and Yili.

Tell us what the film is for.

We reply within one business day, in English or Chinese. A first call is usually enough to say whether the idea wants AI, cameras, or both — and what it would take.

Prototype 0.2 · 2 Nov 2026 · low-res preview media